Hurley Hotel Group
Background
BPR have been working for the Hurley Hotel Group for three years. Collectively the group owns and operates 10 hotels across South Australia including the Arkaba, Marion, Kensington, Torrens Arms, Tonsorama, Port Lincoln and Pretoria Hotels as well as Hotel Royal and the Ivory Tavern & Marina – their only interstate location in Tweed Heads, New South Wales.
What we did
BPR currently manages and coordinates the media and PR for all of the nine Hurley Group Hotels. Press Office activity includes the continual pitching and upgrading of PR plans as well as event management and media engagement. BPR continue to ensure that Hurley Group Hotels are included in relevant seasonal features, celebrating awards, sporting events, wine dinners, Christmas functions, trade business stories and more.

Our Result
BPR continues to ensure that all hotels in the group are supported with ongoing media results throughout the year. Each Hotel requires different efforts and our approach is strategic for each need. This includes securing more influencers, showcasing in-depth wine lists, celebrating sport team collaborations and business winnings.